Consumerology is the application of knowledge derived from multidisciplinary sciences, with the goal of understanding the American workforce in a new way and communicating more effectively
… one consumer at a time.
… one consumer at a time.
The Center for Cost-Effective Consumerism gives plan sponsors access to a unique view of what works and
what doesn’t when trying to inspire positive change in
the way members use the pharmacy benefit.
what doesn’t when trying to inspire positive change in
the way members use the pharmacy benefit.
There is a new breed of human called hypermilers – or people who drive in a way that greatly...
The other day I bought a soda from the machine down the hall. After I put in the exact change, $1.

IAN AYRES, JD, PhD
Law & Economics
Yale University
ARTHUR CAPLAN, PhD
Bioethics
University of Pennsylvania
HELEN DARLING, MA
Health Policy
National Business Group on Health
ALAN GARBER, MD, PhD
Healthcare Economics
Stanford University
PUNAM KELLER, MBA, PhD
Marketing Communications
Dartmouth College
BRIAN KNUTSON, PhD
Psychology & Neuroscience
Stanford University
DAVID LAIBSON, PhD
Economics
Harvard University
EMILY OSTER, PhD
Economics
University of Chicago
MARK TURNER, PhD
Cognitive Science
Case Western Reserve University
PAUL ZAK, PhD
Neuroeconomics
Claremont Graduate University







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